People often ignore their own beauty, or genuinely cannot see it. This package containing nothing is designed so that when one’s partner is down, this can be purchased as a remedy. 
A deep blue with intricate white designs are used as the primary colours to symbolize mystery and make the user want to open the box. Once the box is opened, a vibrant red will be displayed, showcasing love. On the underside of the lid, there is a mirror, reflecting the image of whoever opens it. This shows said partner that they are unique to the one who purchased the package. The type used is Helvetica, a standard but elegant font. It is paired with creative, uniquely hand-drawn lettering. The main design is a mandella-like apple with an eye in the center, showcasing the literal version of the idiom.

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